Call logging software
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Call logging software
The cornerstone for any successful customer management strategy is the ability to extract and analyse information about your customers. Charter Reporter brings the world's leading OLAP reporting tool, BusinessObjects®, into the Charter Continuum™ family of products and services. The Charter Reporter module was designed to ensure that your overall CRM strategy is driven by powerful data analysis and reporting functionality.
BusinessObjects® offers report scheduling, ad hoc query capabilities and distribution via a Web browser. It also provides the ability to combine data gathered by the customer service department (who deal with customer feedback and complaint handling) with key information from other departments - sales and marketing for example.
Charter Reporter utilises the leading corporate MIS software package BusinessObjects® to provide management information from Charter Manager. A Charter Continuum™ 'Universe' is created, and fine-tuned for each customer, making every field in Charter Continuum™ (including fields defined specifically for your configuration) available for reporting. Charter Reporter is used for building and running standard reports, ad hoc queries, drill-down and data export.
The following types of reports are typical of those produced:
- Analysis of types of contact, by business area or by product.
- Exception reporting.
- Analysis of company/team/individual performance in meeting service levels for customers.
- Comparison with data from other systems such as sales, production, etc.
- Reports to industry regulators.
BusinessObjects® provides a considerable advantage over most other reporting tools, but this advantage is lost if the underlying system is not built to harness its true power - Charter Reporter was designed to harness the power of BusinessObjects® and to maximise its full potential.
